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We, Anthony and Sheika Grant started ASG Craft Fusion because the crafting industry faces a significant challenge in providing high-quality, affordable materials to hobbyists and small businesses. Our company aims to bridge this gap by sourcing sustainable and premium supplies directly from ethical manufacturers, reducing costs while maintaining excellence. Our journey began with extensive market research and building partnerships with suppliers worldwide. Major milestones include launching a user-friendly online store, building a robust network of reliable suppliers was crucial. This milestone ensured a steady flow of diverse, high-quality products. Negotiating favorable terms with suppliers allowed me to offer competitive prices to my customers. Going forward, our mission is to continue empowering crafters by expanding our product range, enhancing customer experience, and advocating for sustainable crafting practices.